4 Reasons a Virtual Assistant is Best for Social Media Work

A social media manager can take workload off your plate, improve your brand, and boost your online presence.

Technology these days makes it possible for all sorts of important work do be done remotely. One of the most crucial is social media management, and it just so happens that the job is perfectly suited for remote employees—otherwise known as virtual assistants.

A virtual assistant who is well-versed with social media marketing will be a great boon to any company. Not only can they fill this vital role, but there are also innate benefits to hiring a remote virtual assistant over a regular employee.

In this article, we’ll show you four reasons why it makes perfect sense to do so.

The Benefits of Hiring a Virtual Assistant

1. You can cut down on resources spent. Hiring a virtual assistant instead of a full-time employee can lead to big savings for your business. You’ll reduce the amount of time needed to train a new hire because many virtual assistants possess all the basic skills needed for the job. If you’re lucky enough to find an experienced V.A., you can expect them to hit the ground running upon hiring and immediately deliver results. Additionally, you can hire remote workers on a more limited basis, which means not having to deal with the additional costs associated with hiring a full-time employee.

2. They have more flexible hours. Unlike traditional 9-to-5 workers, virtual assistants allow for greater flexibility in working hours. This is especially important for social media management, where a multinational or global brand can mean customers from various timezones will be reaching out to you. By hiring a virtual assistant, you can stipulate specific hours of the day when you need their services the most.

3. You have access to a vast network of potential employees. It’s all about options here, and virtual assistants are a truly a global spectrum of different personalities. You’ll have a much easier time looking for an employee who’s qualified for the position as there are plenty of services out there that help connect you with vetted virtual assistants. For social media specifically, finding a capable social media manager shouldn’t be a hassle. After all, the work itself is largely performed over the internet.

4. They are easier to manage. Virtual assistants pose less of a problem to supervise as there’s generally less red tape and office drama that get in the way. The nature of remote work entails clear, concise communication and highly efficient workflows.

What Social Media Services Can a Virtual Assistants Provide?

Now that we’ve established how virtual assistants are overall the more sensible choice when it comes to hiring a social media manager, let’s specify what exactly they can do for your business:

• Develop your brand identity online and help you establish an effective social media plan.

• Manage your social media accounts and actively engage with your customers.

• Create and promote original content including text and visuals.

• Conduct promotions and ad campaigns.

• Cultivate leads and build relationships with current and potential stakeholders.

• Track data analytics and improve key metrics.

These are only some of the important functions our social media virtual assistants can perform. If you’re interested in hiring a background-checked and skills-tested assistant for your business, please don’t hesitate to reach out to us.

4 Tips to Help You Get the Most Out of Your Virtual Workers

Employee engagement is important to the success of any business.

Every business wants to make the most out of their workers, and it is no different with remote employees. Virtual workers are unique in that they might not meet you in person and physically work in office, however, this doesn't mean you should ignore them. Remote workers are given the ability to work anywhere around the world, so wherever they are, they can still contribute to your business. Whether they’re an administrative assistant or a department manager, you can take steps to ensure their contribution is the best it can be.

Virtual administrative assistants can be game-changers to your business’s productivity. It isn’t easy to find a superstar executive assistant, which is why when you’ve found one, it’s important to do your best to keep them around, engaged, and productive. 

Here are four tips to make sure you're getting the most out of your virtual administrative assistant:

1. Schedule Weekly Team Meetings

There are many reasons that you should hold weekly team meetings, from making sure everyone is on the same page to promoting interaction between colleagues. Weekly team meetings also allow the employees to ask different questions, look for clarifications, and enable you to make sure everyone is on track and schedule. 

Finally, because of the "lonely" nature of remote work, team meetings help build good working relationships between workers, allowing them to be much more comfortable working with each other. Moreover, don't forget the primary purpose of the sessions: to build a sense of unity.

2. Meet Individual Remote Worker Weekly

Meeting with each remote worker is just as important as holding group meetings. These personalized one-to-ones allow you to provide feedback and support to your administrative assistant. You're also able to discuss the changes that the virtual team member needs to make to enhance productivity. At the same time, the administrative assistant can provide feedback and suggestions on what you can do to help him or her perform better. 

The best thing about individual meetings is it gives a sense of value to your workers. By spending time with each employee, they know you’ve given your time and effort to help them succeed. It also allows you to create accountability measures for the work they perform. 

Finally, private one-to-ones give you the chance to praise for the great work the worker has done. This can be the difference between administrative assistants that put their best foot forward and those who couldn't care less.

3. Provide Performance Reviews

Excellent virtual assistants are always on the lookout to understand how they can improve their work. It gives them the reason to improve themselves and become more satisfied with the work they perform. One of the best ways you can encourage this is to provide performance reviews. 

When your team members know their performance is monitored, they work harder to achieve the best results. The same can be said about virtual assistants. By letting them know how you're going to rate their performance and what standards you have, they know how hard they must work to meet your expectations.

4. Share Your Vision and Goals

In-house workers are exposed to your company's vision daily. It is what connects them to your company, working hard to reach goals. For remote workers, it can be harder to achieve, but that by no means reduces the importance of getting them connected to your company on a personal level. 

With that said, you should always share your company goals, missions, and visions with your virtual workers. Having the entire company aligned to common goals and objectives ensures each employee understands their contribution and how it impacts results.

By following our tips, you can ensure you're getting the most out of your remote workers. Remember, they're the ones keeping your business running. By making sure they feel connected to your company, they'll give their all to make your venture successful.

4 Reasons Startups Need Virtual Assistants

A fractional virtual assistant can help keep your startup moving.

Startup businesses need to focus on improving their products, services, and the overall infrastructure of the company to make sure they are positioned for future growth. With this, in the early stages, founders and first employees generally have their hands full with important decisions on growing the business. From strategy and product development to operations and delivery, there are lots of things to do. There are also loads of basic administrative tasks to support the early days.

Feeling overwhelmed with it all? Maybe a virtual assistant can ease the pressure and help keep things running smoothly. Here are four reasons this makes sense.

1. They Can Take Care of Your Inboxes for You

Answering emails can seem like the most trivial task in a company — but it’s still an essential part of the whole process. If you can’t afford to allocate an employee to respond to them full-time, you can have a virtual assistant do this instead. If you don’t have to spare the space in your office, or don’t need full-time help, it’s a much more cost-efficient and scalable option in the long-run.

2. They Can Help With Scheduling

Another thing your virtual can help with is scheduling tasks. These assignments require a lot of time to optimize and your internal employees may not have the time to do all of these by themselves. You can have a virtual assistant find available timeslots in the week and arrange meetings, talk to suppliers, or even book a team dinner. Every scheduling task you need, your virtual assistant can help you with it — and more.

3. They Can Keep Track of the Key Points of Each Meeting

When you have lots of meetings, the messages from each one can start to boil together, making it difficult to identify the key takeaways from each one. If you have your virtual assistant with you in the meeting, you can have them jot down the essential points. You can later review the points and take action as needed. You won’t be under as much stress compared to if you had to record everything on your own. Plus, the time saved will allow you to focus on other more important things.

4. They Can Carry Out Administrative Tasks

Most companies go through an incredible amount of documents, data, and information in a day. Established companies can always hire more administrators to take care of these tasks, but for a startup, it’s not always a viable option. If you’re having this problem, you can hire a virtual assistant to take care of these tasks for you. Whether it is filing paperwork online, entering data into your CRM, or running payroll, your assistant can provide the necessary support to keep you and the business on track.

If you’re looking for a professional virtual assistant to assist you, My BTLR is here to help. Our USA based assistants are background checked, skills testes, and ready to start immediately. Get in touch with us today to see how we can help.